ASOS ‘tonight is’ project

One of the pictures from my recent project Free to Party was picked up and licensed to ASOS recently for their ‘tonight is’ campaign, which used from up and coming photographers, creating a series of pictures that represents youth culture and what it means to be footloose and fancy free, I’m pleased that my work comes across like that! as I certainly feel like that a lot of the time. It was also great to see how a personal project could be used in a commercial context. Here’s the link to the piece and on there you can also see the rest of the project so far, they are still posting a picture on the masthead every day…